Email Marketing

Email marketing is a form of direct marketing which uses electronic mail as a means of communication.

Email Broadcasting Service is used for:

Advantages

Email marketing (on the Internet) is popular with companies for several reasons:

• ROI [return on investment] can be tracked & has proven to be high when done in a proper way. Email marketing is often reported as second only to search marketing as the most effective online marketing tactic
• Advertisers can reach required number of email subscribers who have opted in to receive emails based on their interests.
• Over half of Internet users have the habit to check or send email on his day-to-day activity.